Resume

COEN+PARTNERS

[2024 - PRESENT]

Manage RFQ/RFP submissions by leading the coordination of proposal development from start to final submission
Analyze and qualify inbound leads based on target business goals
Strategize and execute marketing and social media campaigns
Monitor and analyze performance of marketing initiatives using KPIs
Uphold and enhance brand image by ensuring brand consistency across content
Manage social media content for the firm’s social media channels
Coordinate potential inbound public relations opportunities

[2012 - PRESENT]

Evaluate and translate client needs into strategic design solutions by researching and developing design concepts to fulfill creative brief
Provide layout & graphic design services for print and digital collateral
Write clear and concise copy aligned with client’s brand & tone

[2019 - 2021]

Managed and mentored a 5-person team of multidisciplinary creative
Managed multiple project deadlines in fast-paced agency environment
Proposed, planned and monitored budgets for all design projects
Executed design direction of brand standards to produce design content that accurately reflected company image, values and principles
Ensured deliverables aligned with creative directives and provided final approval for all design projects

[2019 - 2021]

Managed all marketing, graphic design and digital event projects
Developed and refined internal brand standards and applications
Designed brand experience for online conference events by creating supporting marketing collateral

[2017 - 2019]

Coordinated and developed print and digital RFQ/RFP submissions in Adobe InDesign based on proposal specifications and deadlines
Ensured graphic and written content met company brand standards
Researched and developed user profiles, social media strategy and managed company social media content & channels

[2016]

Developed RFQ/RFP submissions with Adobe InDesign and designed new business cards, color palette and proposal templates for firm rebrand

[2016 - 2017]

Wrote evergreen articles, blog posts and website product copy to boost Google SEO ranking

[2014 - 2016]

Proofread analytics reports for accuracy and quality and wrote copy for weekly reports based on market research and trends
Coordinated marketing materials for in-house needs and trade shows

Value Proposition Design
University of Minnesota, Carlson School of Management: Holmes Center for Entrepreneurship, 2024

Social Media Marketing Certification
Minneapolis Community & Technical College

Bachelor’s, Art
Bethel University